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21 february
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Archive

RESULTS OF THE XI
KNOWLEDGE. PROFESSION. CAREER
SPECIALISED EXHIBITION

The XI Knowledge. Profession. Career Specialised Exhibition was held on February 13—16, 2014 in Sibexpocentre Exhibition Complex.
The exhibition has been held since 2004
Exhibition organiser: Sibexpocentre OJSC is a member of the Russian Union of exhibitions and fairs, the leading exhibition organisation of Eastern Siberia.

With the active participation of: Irkutsk Region Ministry of Labour and Employment, Irkutsk Region Ministry of Education, Irkutsk Region Ministry of Physical Culture, Sport and Youth Policy

Official assistance: Irkutsk region Government, Irkutsk Administration, Producers and Entrepreneurs Partnership Irkutsk Regional Association of Employers.

Exhibition duration: 4 days
Total area: 2500 sq.m.
Number of participants: 60 companies
Number of visitors: 9600 people (Irkutsk Region pupils)

Exhibition opening ceremony was attended by:

Natalia V. Vorontsova, Minister of Labor and Employment of Irkutsk Region
Anastasia A. Getmanskaya, Head of Department of Vocational Education of Irkutsk region Ministry of Education
Mikhail S. Moroz, Acting Head of Youth Policy Department of Ministry of Physical Culture, Sport and Youth Policy of Irkutsk Region
Victor P. Chebunin, Scientific Secretary of the Council of Higher Educational Institutions Rectors of Irkutsk Region
Vitaly G. Tolstov, Executive Director of Partnership of Producers and Entrepreneurs, Irkutsk Regional Association of Employers
Alexey P. Nilov, Deputy General Director of Sibexpocentre OJSC

Natalia Vorontsova, Minister of Labor and Employment of Irkutsk Region at event official opening noted, that Knowledge. Profession. Career Exhibition is popular with young people year by year:

 — For pupils this is a fair opportunity to know all requirements for future students, entering and learning environment. The exhibition is held annually and we will be glad if it helps young people to get necessary information. Wish you good luck!

Mikhail Moroz, Head of Professional Education Department of Education Ministry of Irkutsk Region, Acting Head of Youth Policy Department of Ministry of Physical Culture, Sport and Youth Policy of Irkutsk Region, Victor Chebunin, Scientific Secretary of the Council of Higher Educational Institutions Rectors of Irkutsk Region, Vitaly Tolstov, Executive Director of Partnership of Producers and Entrepreneurs, Irkutsk Regional Association of Employers gave welcome speech to the audience. Victor Chebunin appealed to young people not to leave the region:

 — Irkutsk Higher Educational Institutions are preparing almost all existing specialties. Do not believe that in other city you will be teaches better then here, all depends on you. Remember the proverb — "A birthplace determines a walk of life". Guys, you need here, remember it.

Higher Educational Institutions, Colleges, Vocational Schools, Technical Colleges, Training Centres, and Foreign Language Schools, Irkutsk Region Ministry of Labour and Employment, Russian Federation Pension Fund Department, Youth Personnel Centre.

Representatives of higher and secondary educational institutions held consultations for school-leavers and their parents, told about what kind of specialities, entrance conditions and learning environment are there. Key information in the form of leaflets and booklets, as a rule, enjoyed a great popularity among the visitors.

EXHIBITORS:
Geography of participants:
Russia, China, Mongolia
Irkutsk region — 86 %
Other regions of Russia — 7%
Foreign participants — 7 %

Distribution of participants among Russian regions:
Irkutsk region, Novosibirsk region, Tomsk region, Saint-Petersburg.

Spheres of exhibitors' activities:
Higher vocational education −37%
Secondary vocational education −27%
Elementary vocational education −2%
Training and language centres −12%
Specialised Mass Media −5%
Related services −17%

EXHIBITION PROGRAMME:
An informative and interesting programme was held for visitors. Round tables' discussions, master-classes, presentations, trainings were working during all days of the exhibition, including "Occupational Guidance: what it should be in Irkutsk region" Round Table, Organisers: Irkutsk Regional Branch of "Business Russia" Russian Public Organisation; "Would I become a worker? Trends and growth point of the labor market in Irkutsk" Press Conference, Organisers: HeadHunter Siberia, 'How to choose a profession ', 'Effective Communication'and "Formula for success".
At presentations and trainings visitors can learn about career building, art of self-presentation, and the most popular professions in the region.
Pupils and school leavers can get advices, take tests and consultations on occupational guidance and employment promotion issues, diagnostic tastings for 9—11 forms pupils, individual tastings on vocational choice considering the situation on the labor market. Organisers of these events are Irkutsk Region Ministry of Labour and Employment, Youth Personnel Centre, Employment Services.
Show programmes, competitions, exhibition performances of creative teams, flashmobs all these events made visitors and participants of the exhibition glad.


EXHIBITION ADVERTISING CAMPAIGN:

An extensive advertising campaign was held to provide the success of Knowledge. Profession. Career Exhibition it included:
• Electronic distribution of invitations;
• placement of advertising banners and information on the exhibition, specialised and information portals — more than 40 resources;
• banner advertising on the main page of the information portal www.irk.ru;
• placement of advertising models and information in specialised, information and infotainment print media — about 25 publications;
• advertising on Facebook, Vkontakte social networking sites;
• outdoor Advertising (posters) — 194 sheets;
• broadcasting of advertisement video and stories on the air of TV Channels, there are First, Russia, STS, TNT;
• distribution of audio advertisement on the radio — Radio 7, Europe Plus.

Distribution of media recourses among Russian regions and other countries: Irkutsk region, the Republic of Buryatia, Trans-Baikal Territory, Chita region, Primorye Territory, Krasnoyarsk Territory, Novosibirsk region, Moscow, St. Petersburg.

Types of Mass Media:
Information press — 24%
Specialised press — 22%
Television — 18%
Infotainment press — 9%
Specialised portals — 7%
Information portals −7%
Social networks — 7%
Outdoor advertising — 3%
Audio advertising — 3%
The exhibition ended with summing up the results of Best Exhibitor Competition and awarding winners. Organisers thanked exhibitors and visitors for the active work at the exhibition, awarded gold and silver stars, exhibition diplomas to participants.
GOLD STARS were awarded to:
IRKUTSK STATE TECHNICAL UNIVERSITY
IRKUTSK STATE UNIVERSITY
BAIKAL STATE UNIVERSITY OF ECONOMICS AND LAW
IRKUTSK STATE UNIVERSITY OF COMMUNICATION LINES
IRKUTSK STATE LINGUISTIC UNIVERSITY
SIBERIAN ACADEMY OF LAW, ECONOMICS AND MANAGEMENT
RUSSIAN LEGAL ACADEMY OF THE MINISTRY OF JUSTICE
PENSION FUND DEPARTMENT OF THE RUSSIAN FEDERATION (GOVERNMENT INSTITUTION) IN IRKUTSK REGION

SILVER STARS:

RUSSIAN ACADEMY OF NATIONAL ECONOMY AND PUBLIC SERVICE UNDER THE PRESIDENT OF THE RUSSIAN FEDERATION IRKUTSK BRANCH
IRKUTSK TECHNICAL COLLEGE OF ARCHITECTURE AND CONSTRUCTION WITH BRANCH IN SHELEKHOV
IRKUTSK BRANCH OF MOSCOW STATE TECHNICAL UNIVERSITY OF CIVIL AVIATION
RUSSIAN ACADEMY OF JUSTICE (EAST SIBERIAN BRANCH)
EAST SIBERIAN INSTITUTE OF MINISTRY OF THE INTERIOR OF THE RUSSIAN FEDERATION
MEDICAL COLLEGE OF RAILWAY TRANSPORT
QIQIHAR STATE UNIVERSITY
MILLENNIUM VOCATIONAL TRAINING CENTRE

Remind you that the XII Knowledge. Profession. Career Specialised Exhibition will be held on February 19—22, 2015 in Sibexpocentre Exhibition Complex.

We will be glad to see you among participants and visitors of the exhibition!

© 2018, Иркутский международный выставочный комплекс ОАО «СибЭкспоЦентр»
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