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21 january
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Archive

RESULTS OF THE "TRANSPORT AND ROADS OF SIBERIA" AND
"SPECIAL EQUIPMENT. SIBERIAN AUTO SERVICE" EXHIBITIONS

April 22—25, 2014 the specialised "Transport and Roads of Siberia" and "Special Equipment. Siberian Auto Service" exhibitions were held for the twentieth time in Sibexpocentre Exhibition Complex.

The exhibitions have been held
since 1995. 

Exhibition organiser:
Sibexpocentre OJSC — a member of the Russian Union of exhibitions and fairs, the leading exhibition organisation of Eastern Siberia.

Official assistance:
Government of Irkutsk Region, Transport Committee of the State Duma of the Federal Assembly of the Russian Federation, Irkutsk Region Union of Road Builders, ASDOR non-profit partnership, "Partnership of Producers and Entrepreneurs" Irkutsk Regional Association of Employers, East Siberian Chamber of Commerce and Industry.

Under the patronage of:
Chamber of Commerce and Industry of the Russian Federation.

Duration: 4 days
Total area: 6,000 sq.m.
Number of exhibitors: 94 companies
Number of visitors: 8,100 people

The "Transport and Roads of Siberia" and the "Special Equipment. Siberian Auto Service" exhibitions were held for the 20th time. Over the years, the exhibitions have earned great reputation of an effective platform of regional market promotion of new technologies, equipment and road construction machinery. In 2014 they have a special meaning for Irkutsk Region and the neighboring regions.

The opening ceremony was attended by:
Sergey Ten
, Deputy Chairman of the Traffic Committee of State Duma of the Federal Assembly of the Russian Federation
Kirill Toropov, Director of Management on the Road Construction and Service of Irkutsk Region regional state public institution
Sergey Shaburov, Board Member of the Union of Road Builders of Irkutsk Region
Yuri Agafonov, Director General of ASDOR non-profit partnership
Andrei Mikulyak, Director General of Mostostroi −9 CJSC
Andrei Shapovalov, Director General of Sibexpocentre CJSC

Sergey Ten, Deputy Chairman of 
the Traffic Committee of State Duma of the Federal Assembly of the Russian Federation emphasised at the official opening of exhibitions, "Irkutsk and Irkutsk Region have always been and will be the transport centre of Eastern Siberia. Waterways are open here since the reclaiming of Siberia, there is a big railway junction in Irkutsk, control centre of air transport, highways of regional and federal significance. Today we invited friends, colleagues, neighbors — those, who are related to transport in common to discuss the prospects of the industry."

Sergey Ten
told that he managed to see the exhibition a little and he was pleasantly surprised with the amount of the modern technologies presented at the stands.

Sergey Shaburov, Board Member of the Union of Road Builders
said that the road network is uniform all over the country therefore representatives of transport industry of various regions understand problems of each other perfectly: "It is great that guests came to Irkutsk from all over Russia, together we will be able to find the most acceptable solution to the various issues. Today we cancelled even students" classes at the Technical University and brought them to the exhibition; it will be an excellent practical training for them.'
The number of participants of exhibitions increases every year. Among participants there are suppliers and dealers of special vehicles, spare parts and components, road construction equipment, tools and equipment for car service centres, equipment and materials for road construction; companies offering transport and logistics services, as well as organisations providing road construction services.
Sibexpocentre's open area is completely occupied with cars. It is special-purpose machinery, trucks, buses, cranes of various companies and manufacturing countries.

EXHIBITORS:

Geography of participants: Russia, South Korea
Irkutsk Region — 60%
Other regions of Russia — 39%
Foreign participants — 1%

Distribution of participants among Russian regions:

Bryansk Region
Buryatia, Republic
Trans-Baikal Territory
Ivanovo Region

Irkutsk and Irkutsk Region
Krasnoyarsk Territory
Moscow and Moscow Region
St. Petersburg, City

Sverdlovsk Region
Tomsk Region
Chelyabinsk Region


Spheres of exhibitors' activities:
Transport — 6%
Road building — 33%
Road-building equipment — 32%
Auto service, automobile chemistry — 17%
Related services — 12%

EXHIBITION VISITORS:

The structural composition of visitors:
Executives and upper level managers 55%
Specialists 29%
Buyers, customers 13%
Others 3%

Geographic composition:
Irkutsk Region 89%
Other regions of Russia 10%
Foreign visitors 1%

Advertising Campaign:
To make the "Transport and Roads of Siberia" and "Special Equipment. Siberian Auto Service" exhibitions more successful an extensive advertising campaign was held, it included:
E-mail invitations;
Placement of advertising banners and information on the exhibitional, specialised and informative portals — more than 35 resources;
Banner advertising on the main page of the city information portal http://www.irk.ru/;
Placement of advertising inserts and information in specialised, informational and infotainment print media — about 40 editions;
Advertising in social networks Facebook, Vkontakte;
Outdoor Advertising (Billboard) — 194 billboards;
Placement of the exhibition banner on LeninGorky St. screen;
Broadcast of advertising clips and subject-matters in local and regional television channels — First, Russia, Russia 2, STS, Ren TV, Fifth;
Broadcast of audio clips on the radio — Retro FM, Radio 7, Mayak, Chanson, Avtoradio;
Broadcast of audio clips in shopping centres and big automotive markets in Irkutsk and Angarsk — Fortuna, Avtograd, Znamensky shopping centres, Fortuna, Priboi, Pavlovsky, Avtocity, Avtomir (Angarsk city) car markets, Filter vehicle service station (7), Omni filling station chain (25), Automobiles Company.

The distribution of media recourses among regions of Russia: Irkutsk Region, Khabarovsk Territory, Krasnoyarsk Territory, Novosibirsk Region, Primorsk Territory, the Republic of Buryatia, Moscow, St. Petersburg, Yekaterinburg.

Types of Mass Media:
Information press — 9%
Specialised press — 22%
Television — 13%
Specialised portals — 14%
Information portals — 9%
Social networks — 3%
Outdoor advertising — 4%
Audio advertising — 26%

EXHIBITION PROGRAMME:

The "Modernisation and Integrated Development of Transport Infrastructure of Siberia" interregional research-to-practice conference was held in Sibexpocentre within the "Transport and Roads of Siberia" exhibition-forum and "Special Equipment. Siberian Auto Service" exhibition.
In the conference representatives of the Federal Road Agency, ministries and departments of the Russian Federation, federal and regional directorates of highways and representatives of the road industry from the neighboring regions participated.
According to experts, the transport complex of Irkutsk Region restrains the territory in social and economic development as on the main directions of internal, foreign trade and transit rates of freight the reserves of capacities are almost worked out.
Opening the conference Sergey Ten, Deputy Chairman of the Transport Committee of the State Duma brought an example in witness:
'Weight checking system on the roads works not very effective in the region. Over the whole region — there is a single post in Meget which is often closed. Conclusion is that over the whole region the weighting parameters are violated. After all, the main road network is meant for 8 tons or less, and modern transportation has a large load, therefore, roads are broken and damaged.'
Participants of the research-to-practice conference discussed not only perspectives of Irkutsk Region federal and regional auto-road development but also conditions and perspectives of the development of Siberian and Far Eastern road facilities, modernisation of rail infrastructure of the Baikal-Amur Mainline and Trans-Siberian Railway, infrastructure development, logistics perfecting of Upper-Lena transport hub, realisation of the road-map of air transportation.
Besides the "Innovative Technologies and Materials for Road Construction" seminar-presentation was held within the exhibition. The event was organised by Road Complex Enterprises' Alliance Oil Company.

The seminar was attended by representatives and specialists of the contracting and engineering organisations of the region road complex, territorial and federal authorities of road facilities.

Yuri Agafonov, Director General of ASDOR non-profit partnership made a welcome speech. He told about the Russian transport strategy up to 2030 about the state of affairs in the industry and possible ways of its development adopted by the Russian Government.

"According to the strategy, we have to construct 82 thousand km of highways in the country by 2030", Yuri Agafonov reported. "Judge yourself: in 2013 we constructed 231 km, according to the plan we should construct 550 km in 2015. Real rates are several times lower than planned. Why does it happen? Because the problem number one in road sector is to increase financing to the normative level. Since 2014 the revenue from income of excise taxes on fuel has been decreased. We can not attract investors because the existence of registries of government responsibility is important for investors, but there is none. We have no long-term financing because Russian banks are focused on receiving surplus profit in record time."

According to Yuri Agafonov, a standard need of construction of the road network in Russia requires 2,7 trillion rubles a year, it is 4% of GDP (gross domestic product), and the national economy will benefit, because through the damage roads and accidents we lose about 5 trillion rubles a year.

And still in circumstances where is such a lack of industry financing a new materials and technologies optimising many processes of road construction and recondition come into being. For example, laser air scanning permits to get a digital model of the district, presenting it in a set of points with coordinates and elevations — a topographical plan of a road bed, a longitudinal and cross section of road. This technology offers high performance — up to 100 km a day, an opportunity to carry out the survey round-the-clock and a relative danger absence — people do not need to block off traffic and go on the road that is necessary for plane surveying.
About 20 reports on topics related to current trends of road construction were delivered at the seminar — from the transport strategy of the Russian Federation to peculiarities of usage of different constructions used in road and bridge works. There were such reports as "Composite- polymeric Products of Increased Strength and Durability for Road Construction", "Migration Transitions for Animals", "New Developments in the Asphaltic Industry", etc.
As Yuri Agafonov said, "ASDOR" non-profit partnership holds seminars in regions specially to share experience of application of new technologies, and also to find possible solutions to the most pressing issues in the industry.
The exhibition completed with awarding winners of the "Transport and Roads of Siberia" and the "Special Equipment. Siberian Auto Service" exhibitions with gold and silver stars and exhibition diplomas.
UNION OF ROAD BUILDERS OF IRKUTSK REGION received a special award of the exhibition due to the 20 anniversary of the "Transport and Roads of Siberia" and the "Special Equipment. Siberian Auto Service" exhibitions.

GOLD STARS were awarded to:

HIGHWAY SERVICE OF IRKUTSK REGION OJSC
IRKUTSKGIPRODORNII OJSC
EAST SIBERIAN RAILWAY — RUSSIAN RAILWAYS OJSC SUB-OFFICE
BAIKALGASSERVICE CJSC
BAIKAL-AVTOTRAK-SERVICE LTD
BAIKALIT- SKTS CJSC
BENNINGHOVEN RUSSLAND LTD
HIGHWAY ENGINEERING AND SERVICE LTD
BELSHINA IRKUTSK TRADING HOUSE LTD
MTS-IRKUTSK LTD
TEKHSTROICONTRACT-SERVICE LTD
SUMITEK INTERNATIONAL LTD
SUMOTORI-IRKUTSK LTD
TIMBERMASH BAIKAL LTD
URAL MARK CJSC

PARTICIPANTS' COMMENTS:

Sergey Ten, Deputy Chairman of the Transport Committee of the State Duma of the Russian Federation:
'The Modernisation and Complex Development of Siberian Transport Infrastructure research-to-practice conference was held in Irkutsk within the Transport and Roads of Siberia traditional forum. The event was initiated by the Transport Committee of the State Duma of the Russian Federation, Transport Ministry of Irkutsk Region and Ministry of Road Builders' Union of Irkutsk Region. Conference is a platform where representatives of different departments of the road industry together find the answers to many problems, plan the interactive programme. Today there are representatives of Rosavtodor, MADI, Rador, Rosavtodor Road Authority of the Buryat Republic, Krasnoyarsk, Zabaykalsky Krai, Yakutia, Irkutsk Region, design and technical institutes and also Russian Railway OJSC and Upper-Lensky Inland Navigation Company and Local Air Line Company. All participants agree that implementation of infrastructure projects in Siberia will give multiplicative effect for development of all branches of economy.'

Denis Parsov, Director General of Siberian Supply Company, Irkutsk:
'It was our first experience of participation in the "Transport and Roads of Siberia" and "Special equipment. Siberian auto service" exhibitions, earlier we were simply visitors of many exhibitions, among them were exhibitions in other cities. Our main goal was to assert ourselves, to present the whole assortment of production and services: special equipment and automotive equipment deliveries for professional road workers and builders, materials for road construction, realisation of road-building works and ornamental design of asphalt. Also, our company presented to visitors the ViaMix innovative repairing mixes for pothole filling, and thanks to the exhibition we have already concluded a tentative agreement on use of these mixes pothole filling in Ust-Ilimsk. Besides, we arranged with new clients about construction of two car parkings. Especially before the exhibition we organised an action — who will buy our equipment, as a gift will become Apple iPhone 5 S. Thanks to the exhibition, we leave Sibexpocentre with new clients, great expectations and experience. Thank organisers, wait for us again.'

Aleksandr Blinov, Advertising Manager of Professional LLC, Sergey Malofeev, Senior Sales Manager of Professional LLC, Ivanovo:
'For 3 straight years we have been coming from Ivanovo to Irkutsk to the Transport and Roads of Siberia exhibition, the goal is always the same — to find new customers. This year we brought absolutely new equipment — Daedong vibrating ripper, which is applied not only for the destruction of the foundations and buildings, but also for the disclosure of roadbad and congelation. It is excellent equipment for the harsh Siberian conditions. We met old clients at the exhibition, communicated with colleagues and discussed professional issues. We want to thank Sibexpocentre for the organisation of the specialised exhibition.'

Stanislav Pastuhov, Sales Manager of Goodwin Group LLC, St. Petersburg, Maxim Rakitin, Specialist of Goodwin Baikal LLC, Irkutsk:
'Having an extensive experience of participation in exhibitions in the central regions of Russia and in Moscow, I would like to mention the practicability of participation in the regional exhibition in Irkutsk. Here, visitors learned about our company, we told about the products which we offer. We are dealers of Uniflex Company and we are engaged in supplying of equipment and spare parts for special equipment and equipment for the production of high-pressure hoses, and that is especially important — a Uniflex trademark is characterised by high quality, reliability and operational characteristics. At the exhibition we communicated actively with visitors and as a result we reached agreements with new customers.'

Dmitry Safonov, Lead Manager of Azimuth LLC, Irkutsk:
'Our company participated in an exhibition for the first time, and at once in such a large one, theretofore we visited exhibitions only as spectators. We prepared for the participation for a long time, made a special stand design, two patrol filling stations, presentation materials such as brochures, CDs, etc. Our firm represents a production that permits to save any kind of fuel and protects the engine from low-quality fuel. We call this product "vitamin" for your car. After all, people buy quality products for themselves in shops so a car also needs good gasoline. We managed to attract a lot of customers to our stand, we also got acquainted with the large companies — exhibitors and have already preliminary agreed on further cooperation. We have also received several offers from Irkutsk petrol stations. So we are satisfied with our first participation and soon we will start preparing for the next exhibition in Sibexpocentre.'

We remind that the XXI specialised "Transport and Roads of Siberia" and "Special Equipment. Siberian Auto Service" exhibitions will be held in Sibexpocentre Exhibition Complex on April 21—24, 2015.
We will be glad to see you among participants and visitors of the exhibition!
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